DIRS.INFO The most relevant business & tech news

☆ Analysis: Why Walmart's new bet on fashion brands, home decor threatens specialty chains
▼ + stars: | 2023-06-15 | by ( Siddharth Cavale | ) www.reuters.com time to read: +5 min

She told Walmart investors its strategy is to "democratize fashion" or convert the company's core, price-conscious shoppers into style-conscious shoppers. It would probably be the rest of the market that should be worried," he said pointing to apparel retailers such as Carhartt. Walmart accounts for 4.6% of the $560.4 billion U.S. apparel market, followed by TJX, Target and Ross at 4.4%, 4.1% and 2.8%, respectively, according to GlobalData. Bankrupt Bed Bath and Beyond was a leader in the home decor and furnishing industry along with furniture chains Ikea and Wayfair. In 2005, Walmart's Metro 7 fashion brand tanked and later designer lines with Max Azria and Norma Kamali also withered.

Persons: Walmart Supercenters, Drew Barrymore, Sofia Vergara, Denise Incandela, George, Ralph Lauren, Rosenblum, Privately, Refinitiv, TJX, Ross, Brandon Maxwell, Clea Shearer, Joanna Teplin, fryer, Sofia Jeans, Vergara, Arun Sundaram, Sundaram, Max Azria, Norma Kamali, Siddharth Cavale, Vanessa O'Connell, David Gregorio Our Organizations: Walmart, Reebok, Saks, Tilly's Inc, Abercrombie, Fitch, Bravo, Netflix, Bed, Amazon.com, Walmart's Metro, Thomson Locations: Bath, U.S, Bed Bath, Walmart's, New York

☆ Walmart overhauls its intimates and sleepwear line to keep pace in a competitive market
▼ + stars: | 2022-10-24 | by ( Melissa Repko | ) www.cnbc.com time to read: +3 min

Walmart has rolled out Joyspun, a new intimates and sleepwear line. Walmart is overhauling one of its most popular apparel lines — its top intimates and sleepwear brand. Secret Treasures, Walmart's largest intimates and sleepwear line, drove $1 billion in sales last fiscal year — one of the retailer's 13 private brands of general merchandise to do so. Yet the intimates and sleepwear space has gotten more competitive, especially during the pandemic as people worked remotely and spent more time at home. Joyspun is also hitting Walmart's stores and websites ahead of the holiday season.

☆ Walmart introduces virtual fitting room feature so customers can try on clothes from home — but it requires stripping down to your underwear or tight-fitting clothing to use
▼ + stars: | 2022-09-17 | by ( Jordan Hart | ) www.businessinsider.com time to read: +2 min

"Be Your Own Model" is Walmart's next phase of personalizing the online clothes shopping experience. The retail giant acquired virtual try-on platform Zeekit in 2021. The new feature — which launched on Thursday to iOS users on the Walmart app — comes after the retail giant acquired virtual fitting room startup Zeekit in 2021. "Walmart is the first to offer a virtual try-on experience for apparel brands at scale, and it's the most realistic application I have seen," Incandela said. Walmart is the latest retailer to jump on the virtual try-on trend.

☆ Walmart unveils virtual fitting room to push shoppers to buy more clothes
▼ + stars: | 2022-09-15 | by ( Melissa Repko | ) www.cnbc.com time to read: +3 min

Walmart is rolling out its latest version of virtual try-on, which allows shoppers to upload an image of themselves and see how items would look. As some shoppers reduce their spending on clothes, Walmart is rolling out a new tool that it hopes will nudge them toward clicking the "buy" button. Starting this week, customers can use a virtual try-on tool to see how a shirt or another clothing item would look on their own bodies. It is the latest feature the company has added to its website because of the acquisition of Zeekit, a virtual fitting room startup. The newest feature for Walmart, "Be Your Own Model," uses algorithms and machine learning technology that was originally used to develop more accurate topographic maps.

Search resuls for: "Denise Incandela"

4 mentions found